At YourICP, we’ve always been committed to helping businesses clean, build, and activate their Ideal Customer Profile (ICP)-based datasets. To take that mission further, we’re excited to announce that we’ve acquired Connelly Enterprises, a leader in high-quality B2B data verification and enrichment.
This acquisition is not just a milestone for YourICP, it’s a powerful step forward in our ongoing journey to empower organizations with more accurate, consent-based data that drives impactful marketing and sales campaigns.
Why Connelly Enterprises?
Connelly Enterprises built a strong reputation for delivering highly accurate B2B data with a special focus on outbound strategy, custom data creation & segmentation, and tailored go-to-market programs. Their operational excellence in contact verification and enrichment made them the perfect partner for YourICP, whose mission has always been to provide customers with the cleanest, most actionable data available.
Connelly’s deep expertise in verified contact delivery and their track record of success in campaign execution align seamlessly with what we are striving to accomplish: delivering our clients real ICP-based data that can fuel growth, customer engagement, and more effective outreach.
Strengthening our market position
By acquiring Connelly Enterprises, YourICP strengthens its position as the most effective platform for building, maintaining, and activating clean contact data. What makes this acquisition particularly valuable is the integration of Connelly's hands-on verification process with YourICP’s core data platform. This combination allows us to offer scalable, high-quality data for outbound programs, ensuring that our clients receive verified, connection-ready contacts at scale.
What sets us apart from other data platforms is that YourICP doesn’t just provide software; we offer white-glove execution. Our managed services allow customers to confidently rely on expert support for their data hygiene, verification, and ICP alignment efforts, something most data platforms fail to deliver. This unique value proposition gives YourICP a significant competitive edge in an increasingly crowded market.
A key addition to the leadership team
As part of the acquisition, Andrew Connelly, the CEO of Connelly Enterprises, will join YourICP as the new VP of Sales for the East Coast. Andrew brings extensive expertise in outbound strategy, data operations, and customer success, skills that will be invaluable as we accelerate our expansion into new markets.
With his experience in building scalable outbound programs, Andrew will play a key role in not just expanding our customer base but in enabling clients to operationalize clean, verified data faster and with improved results.
"We are excited to welcome Connelly Enterprises into the YourICP family. This acquisition represents a significant step forward in our mission to provide businesses with the cleanest, most actionable data at scale. By integrating Connelly's expertise in data verification and outbound strategy, we’re enhancing our ability to deliver superior results for our clients and accelerating our growth in the market. I’m confident that with Andrew Connelly joining us as VP of Sales, we’re poised to achieve even greater success."
Our focus for the next phase of growth
This acquisition sets the stage for YourICP’s next phase of growth. We are laser-focused on three core objectives:
- Expanding our verified contact data network – by integrating Connelly’s capabilities, we’re offering more accurate, role-targeted datasets at scale, helping businesses improve their outreach and campaigns.
- Accelerating product adoption – we’re bundling our powerful software with managed data services to provide a holistic solution that accelerates data activation and drives client success.
- Strengthening client outcomes – our ultimate goal is to ensure that our clients achieve the best possible results through more accurate, enriched, and permissioned data. With Connelly’s expertise, we’re confident in our ability to help clients drive higher engagement and conversion rates.
The acquisition of Connelly Enterprises is a significant step in YourICP’s mission to revolutionize the way businesses leverage contact data. We’re excited about the future and are more committed than ever to helping our customers grow with clean, actionable, and accurate data.
Stay tuned for more updates as we continue to expand our platform and services to better serve our clients.