What does YourICP do?

YourICP is a B2B data partner that helps sales and marketing teams reach the right buyers with accurate, verified contact data. We combine best-in-class data sources, thorough verification, and behavioral insights to clean existing CRM records and source net-new contacts matched to each customer's ideal customer profile. Unlike large data providers that prioritize volume, YourICP focuses on data quality, transparent pay-per-record pricing, and a white-glove service model that acts as an extension of your team.

What is contact data verification?

Contact data verification is the process of confirming that a phone number, email address, or other contact detail actually belongs to the right person at the right company. Verification goes beyond validation, which only checks whether a phone number is live or an email inbox is active. A contact can pass validation and still belong to someone who left the company two years ago. YourICP uses contextual information to verify every record, which is why customers see meaningful improvements in connect rates rather than just a cleaner-looking database.

What is contact data enrichment?

Contact data enrichment is the process of adding missing or updated information to existing contact records, such as job titles, phone numbers, email addresses, company data, and behavioral signals. Enrichment ensures that the contacts already in your CRM are complete, accurate, and ready for outreach. At YourICP, enrichment includes thorough verification so that added data is confirmed correct, not just appended from a static database. CleanICP handles enrichment continuously so your CRM stays accurate without manual effort.

Is YourICP an alternative to ZoomInfo or Apollo?

Yes. YourICP is a direct alternative to ZoomInfo and Apollo for B2B teams that need verified, ICP-matched contact data rather than a large static database. Many of our customers have switched from those platforms because they needed data quality over data volume, transparent pay-per-record billing instead of prepaid credit locks, and a service team that works alongside them rather than disappearing after the sale. Customers report connect rates jumping from 11% to 45% after switching.

What is the difference between CleanICP and DiscoverICP?

CleanICP keeps your existing CRM records accurate, verified, and up to date through continuous data hygiene and enrichment. DiscoverICP helps you find and acquire net-new contacts that are not in your system today, sourced and verified against your specific ICP. Most teams use both: CleanICP to maintain the database they have, and DiscoverICP to grow it.

How does YourICP pricing work?

YourICP operates on a pay-per-record model with no upfront credit commitments and no auto-renewals. CleanICP is available as a one-time deep clean or as an ongoing subscription for continuous enrichment. DiscoverICP is priced per contact acquired, and once purchased, the data is yours to keep permanently. You pay for what is delivered, nothing more.

How do I get started with YourICP?

Start with a free data hygiene analysis. It's the fastest way to see where your data stands, with no commitment required. Log in at app.youricp.com to begin immediately, or contact sales@youricp.com for a guided walkthrough.

B2B contact data cleaning, enrichment, and prospect discovery

YourICP customers see up to 4.5x higher connect rates, because we fix bad data at the source and find new contacts that match your ICP.

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Why bad contact data breaks your sales
and marketing pipeline

Outdated data

Bad data is killing your sales and marketing efforts. Wrong phone numbers, outdated emails, duplicate records, and missing job titles waste outreach, lower engagement, and erode revenue.

Generic lead lists

Generic contact lists stifle even the best outreach efforts. When the lead isn't in industry, in market, or in business, your team is spending precious time on prospects who will never buy.

Risky outreach

Non-compliant contact records expose your team to GDPR and CCPA violations. YourICP flags at-risk records before you ever reach out, so you stay compliant without manual reviews.

Keep your existing data clean and find new, quality prospects

Data hygiene analysis

Uncover hidden risks with our diagnostic report

Data hygiene analysis centers on identifying inaccurate, incomplete, and non-compliant contact records in your CRM before they damage your outreach. YourICP audits every record to surface data quality issues and compliance risks, so your database stays clean, reliable, and ready to use.

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Data enrichment with CleanICP

Fix the data gaps and keep it clean

Data enrichment is the process of completing missing contact fields like job title, mobile number, LinkedIn profile, company size, etc., so your outreach has full context. CleanICP handles enrichment continuously so your CRM stays accurate without manual effort.

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Audience expansion with DiscoverICP

Expand your reach within your addressable audience

Audience expansion involves sourcing net-new contacts that precisely match your ICP, prioritized by outreach channel, so you always know where to reach them first. Every new name added to your pipeline is verified for accuracy, ensuring your data grows without sacrificing quality.

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We make sure your data is compliant

Every contact in DiscoverICP is sourced, verified, and stored in full compliance with GDPR, CCPA, and other applicable data privacy regulations. Your data is encrypted, securely processed, and never resold.

We take compliance seriously so your team does not have to. Whether you are operating in the US, EU, or globally, you are covered.

See what ICP-matched prospects look like for your business

Get a free analysis of your current data and discover the net-new prospects your team should be targeting next.

Self-serve option:

For files under 1,000 contacts, run your free analysis instantly: app.youricp.com

White glove option:

For 1,000+ contacts, here is what happens next:

1. Schedule a diagnosis call: A team member reaches out within 24 hours to book a quick 30-minute call.

2. Share sample data: We provide instructions to securely access a sample of your CRM or contact list.

3. Review your Data Health Report: We walk you through what is outdated, missing, or non-compliant, and what to do about it.

B2B contact data cleaning, enrichment, and prospect discovery