What does YourICP do?

YourICP is a B2B data partner that helps sales and marketing teams reach the right buyers with accurate, verified contact data. We combine best-in-class data sources, thorough verification, and behavioral insights to clean existing CRM records and source net-new contacts matched to each customer's ideal customer profile. Unlike large data providers that prioritize volume, YourICP focuses on data quality, transparent pay-per-record pricing, and a white-glove service model that acts as an extension of your team.

What is contact data verification?

Contact data verification is the process of confirming that a phone number, email address, or other contact detail actually belongs to the right person at the right company. Verification goes beyond validation, which only checks whether a phone number is live or an email inbox is active. A contact can pass validation and still belong to someone who left the company two years ago. YourICP uses contextual information to verify every record, which is why customers see meaningful improvements in connect rates rather than just a cleaner-looking database.

What is contact data enrichment?

Contact data enrichment is the process of adding missing or updated information to existing contact records, such as job titles, phone numbers, email addresses, company data, and behavioral signals. Enrichment ensures that the contacts already in your CRM are complete, accurate, and ready for outreach. At YourICP, enrichment includes thorough verification so that added data is confirmed correct, not just appended from a static database. EnrichICP handles enrichment continuously so your CRM stays accurate without manual effort.

Is YourICP an alternative to ZoomInfo or Apollo?

Yes. YourICP is a direct alternative to ZoomInfo and Apollo for B2B teams that need verified, ICP-matched contact data rather than a large static database. Many of our customers have switched from those platforms because they needed data quality over data volume, transparent pay-per-record billing instead of prepaid credit locks, and a service team that works alongside them rather than disappearing after the sale. Customers report connect rates jumping from 11% to 45% after switching.

What is the difference between EnrichICP and DiscoverICP?

EnrichICP keeps your existing CRM records accurate, verified, and up to date through continuous data hygiene and enrichment. DiscoverICP helps you find and acquire net-new contacts that are not in your system today, sourced and verified against your specific ICP. Most teams use both: EnrichICP to maintain the database they have, and DiscoverICP to grow it.

How does YourICP pricing work?

YourICP operates on a pay-per-record model with no upfront credit commitments and no auto-renewals. EnrichICP is available as a one-time deep clean for your existing database. DiscoverICP is priced per contact acquired, and once purchased, the data is yours to keep permanently. You pay for what is delivered, nothing more.

How do I get started with YourICP?

Start with a free data hygiene analysis. It's the fastest way to see where your data stands, with no commitment required. Log in at app.youricp.com to begin immediately, or contact sales@youricp.com for a guided walkthrough.

B2B contact data cleaning, enrichment, and prospect discovery

YourICP customers see up to 4.5x higher connect rates, because we fix bad data at the source and find new contacts that match your ICP.

Start for free

Data Hygiene q3_contacts.csv

Sample data

ContactEmailPhoneStatus

Analyzing contacts Report ready 2,400 / 2,400

Data Quality Overview

2,400 Contacts analyzed

Enrich 1,140
Cleanse 310
Medium risk 420
Low risk 180
High risk 210
Personal emails 90
Role-based 50

4.5× Increase in connect rate
40% Reduction in database waste
50% Saved on data providers
20% Lift in event attendance

The Problem

Why bad contact data breaks your sales and marketing pipeline

Outdated data

Bad data is killing your sales and marketing efforts. Wrong phone numbers, outdated emails, duplicate records, and missing job titles waste outreach, lower engagement, and erode revenue.

Generic lead lists

Generic contact lists stifle even the best outreach efforts. When the lead isn't in industry, in market, or in business, your team is spending precious time on prospects who will never buy.

Risky outreach

Non-compliant contact records expose your team to GDPR and CCPA violations. YourICP flags at-risk records before you ever reach out, so you stay compliant without manual reviews.

Jordan Ellis

CRM contact · last updated 2022

Email j•••••@wingtiptoys.com Outdated
Phone +1 415 555 0198 Wrong number
Job title — Missing
Record 2 copies in CRM Duplicate

Purchased list 6 leads

CompanyIn industryIn marketIn business
Northwind
Fabrikam
Woodgrove
Contoso
Wingtip
Lucerne

ICP match 2 / 6

Outbound sequence 4 contacts

MB Maya Brooks Northwind · US Ready
LK Lena Krause Fabrikam · DE At risk · GDPR
TO Tom Okafor Contoso · US Ready
RG Rosa Garcia Litware · CA At risk · CCPA

The Solution

Keep your existing data clean and find new, quality prospects

01 Data hygiene analysis

Uncover hidden risks with our diagnostic report

Data hygiene analysis centers on identifying inaccurate, incomplete, and non-compliant contact records in your CRM before they damage your outreach. YourICP audits every record to surface data quality issues and compliance risks, so your database stays clean, reliable, and ready to use.

Find out more about the Data Hygiene Analysis

app.youricp.com

q3_contacts.csv Report ready

Data Quality Overview

Enrich 47.5%
Cleanse 12.9%
Medium risk 17.5%
Low risk 7.5%
High risk 8.8%
Personal and role-based 5.8%

Recoverable Contacts

164of 2,400

Audience Expansion

All ICP-Matched Contacts18,420
Reachable by Email15,960
Reachable by Email & Phone11,380

Download report Clean my data Add more data

02 Data enrichment with EnrichICP

Fix the data gaps and keep it clean

Data enrichment is the process of completing missing contact fields like job title, mobile number, LinkedIn profile, company size, etc., so your outreach has full context. EnrichICP handles enrichment continuously so your CRM stays accurate without manual effort.

Find out more about EnrichICP

app.youricp.com

EnrichICP Always-On

ContactJob titleMobileLinkedInCompany size

Maya Brooks —VP of Marketing —+1 415 555 0142 — Profile —201–500

Tom Okafor —Head of RevOps —+1 646 555 0131 — Profile —51–200

Priya Natarajan —Director of Sales —+1 212 555 0187 — Profile —1,001–5,000

Dara Whitfield —Demand Gen Manager —+1 503 555 0176 — Profile —201–500

Jordan Ellis —VP of Sales —+1 737 555 0164 — Profile —501–1,000

5 of 5 records enriched

03 Audience expansion with DiscoverICP

Expand your reach within your addressable audience

Audience expansion involves sourcing net-new contacts that precisely match your ICP, prioritized by outreach channel, so you always know where to reach them first. Every new name added to your pipeline is verified for accuracy, ensuring your data grows without sacrificing quality.

Find out more about the DiscoverICP

app.youricp.com

Marketing leaders United States · Software · 200–1,000 employees

Define location
Define target companies
Define contact criteria
Refine contact criteria

Estimated companies4,812 Estimated contacts18,420

Reachable by Email & Phone11,380
Reachable by Email15,960
All ICP-Matched Contacts18,420

Purchase audience

INTEGRATIONS

Works with the tools your team already uses

Connect DiscoverICP directly to your CRM and sales engagement platforms. Prospect data flows in automatically meaning, no manual exports, no messy imports.

Connect your CRM

COMPLIANCE

We make sure your data is compliant

Every contact is sourced, verified, and stored in full compliance with GDPR, CCPA, and other applicable data privacy regulations. Your data is encrypted, securely processed, and never resold.

We take compliance seriously so your team does not have to. Whether you are operating in the US, EU, or globally, you are covered.