Pay-per-record pricing, also known as pay-as-you-go pricing, is a pricing model used by B2B data providers that charges only for contacts that are sourced or enriched by organizations. Many large and popular B2B data providers still offer credit-based pricing that requires companies to commit upfront, regardless of whether credits deliver accurate data or are used before they expire.
As a result, pay-as-you-go pricing models are currently offered only by small to medium B2B data providers - but then again, this is still less frequent. Here, we’ve identified and listed five top B2B data providers that offer true pay-as-you-go pricing (or something that closely resembles it) as of 2026.
YourICP
YourICP, a data cleansing, enrichment, and discovery partner for B2B teams, offers pay-as-you-go pricing, where customers are charged only for each record cleaned/enriched/delivered. Additionally, they deliver custom lists per ICP, a benefit for agencies that are looking to build and/or resell lists to their clientele. YourICP’s pay-per-record pricing is one of its key value propositions for organizations that heavily focus on pipeline performance through end-to-end data hygiene.
Without having to make hefty upfront commitments that are commonplace with credit-based models, the platform delivers significant value, considering they also offer human-based contact data verification - something that many providers still do not.
Bookyourdata
Bookyourdata delivers comprehensive contact data, covering initial discovery, 60,000+ technographic attributes, and real-time email verification. The platform emphasizes a true pay-as-you-go model, charging only for records successfully delivered, with credits refunded for invalid ones.
Credits are bought as one-time payments, with no recurring subscription required. Credits also never lock or expire, giving customers the autonomy to use them whenever needed. Claiming 97% data accuracy, Bookyourdata may be a worthwhile option for smaller teams that conduct outreach and campaigns intermittently, without sacrificing credits on unusable data.
RevenueBase
With 390M+ contact profiles and 60M+ company profiles under its belt, RevenueBase integrates data from multiple sources into a unified dataset and facilitates delivery to major cloud service providers such as Amazon S3, Snowflake, and Google Cloud Storage. The platform gives GTM teams a single, centralized picture of their data, while periodic refreshes and enrichments are appended with trails to ensure integrity around every update.
RevenueBase offers flexibility through two pricing models. A flat-rate data feed offers unlimited access and use per year, while its API offers per-outcome pricing, only charging for successful discoveries and enrichments - and never for failed lookups.
FullEnrich
With its advanced waterfall enrichment and reverse email lookups that help build an entire customer record, FullEnrich has become the B2B data provider of choice for many sales, marketing, RevOps, and recruitment teams. Its integrations with popular customer platforms such as HubSpot and Clay, along with being GDPR and CCPA compliant, further drive adoption among these teams.
In addition to conventional credit-based monthly and annual plans, FullEnrich also offers a one-time payment plan. This includes a set number of credits, which can be used by any number of users. Credits can also be rolled over across its monthly and annual plans, making these plans more flexible than those of its competitors.
Prospeo
An up and coming contender against legacy B2B data providers, Prospeo has been particularly effective at finding verified email addresses for small- to mid-sized GTM teams. Offering continuously verified mobile numbers and intent signals, Prospeo’s Chrome extension and AI search further propel advanced search, enabling one-click exports and contextually relevant lists within seconds.
While Prospeo’s pricing model is credit-based and requires an upfront purchase, it’s also one of the most transparent: customers know exactly what they receive per credit, and charges are incurred only for valid, net-new emails.
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